How we helped Collabwriting win €880,000

How we helped Collabwriting win €880,000

How we helped Collabwriting win €880,000

How we helped Collabwriting win €880,000 How we helped Collabwriting win €880,000 How we helped Coll

Project length

3 Months

Company size

5 Employees

industry

Funding

Services

Fundaraising, Pitch Deck Preperation

Summary

As the market for lab-grown diamonds experienced significant growth, highlighted by increased media attention, Grown Brilliance entered this competitive landscape. Our challenge at 11Tor was to position Grown Brilliance effectively in this market despite its newcomer status. We aimed to establish it as a key player by focusing on ethical and affordable offerings. The major hurdles included educating consumers, carving out a distinctive market presence, and building credibility. Our comprehensive digital advertising strategy, implemented over 18 months, aimed to address these challenges and drive rapid growth.

Approach

At 11Tor, we utilized a comprehensive approach to position Collabwriting effectively in the competitive startup investment landscape, similar to our previous success with Grown Brilliance in the lab-grown diamond market. Recognizing the importance of education in market entry strategies, we focused on crafting pitch decks that not only showcased Collabwriting's innovative technology but also underlined its market potential and competitive edge. This educational strategy was crucial in attracting and securing investor interest. Our digital marketing efforts, leveraging platforms such as Google Ads and Meta Ads, amplified Collabwriting's visibility among potential investors, mirroring our successful tactics in increasing market presence for Grown Brilliance. Additionally, strategic storytelling within the pitch decks highlighted Collabwriting's vision, aiding in building a strong narrative that resonated with venture capitalists. Just as with Grown Brilliance, where we emphasized ethical and affordable luxury, for Collabwriting, we underscored the practicality and transformative potential of their solution, establishing credibility and fostering trust within the tech community. This approach culminated in a significant achievement—Collabwriting winning a major investment prize—demonstrating the effectiveness of our meticulously crafted strategy and execution.

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Copyright © 2023 RGK MEDIA OÜ. All rights reserved.

RGK Media OÜ - Reg. Code: 14696488

Akadeemia tee 7/1-110b Mustamäe district, Tallinn Harju county 12611, Estonia

Copyright © 2023 RGK MEDIA OÜ. All rights reserved.

RGK Media OÜ - Reg. Code: 14696488

Akadeemia tee 7/1-110b Mustamäe district, Tallinn Harju county 12611, Estonia

Copyright © 2023 RGK MEDIA OÜ. All rights reserved.